● Console settings · Setup
Your agency
who you are and what you sell.
This section holds four facts that every report page and every message depends on: the public address of your server, the service you sell, your name and your postal address. Without the first, third and fourth, Leadlantern does not send e-mail.
01Fields
| Field | What it does |
|---|---|
| Public URL of this server required | The https address of this installation, e.g. https://leads.your-agency.com. Report links and unsubscribe links are built from it. Only an https address (or localhost for a trial) counts; the Status check Public URL is https is a blocker until it is set. Locked when PUBLIC_URL is set in .env. |
| The service you sell | One of: Websites and redesigns (default), SEO and local visibility, Online booking, Advertising and tracking, Phone answering. Leads are scored for this service: a business without online booking scores high for a booking agency and low for an SEO agency (Scoring). Drafts also say what you do from this choice. |
| Your name in messages | The person who signs a first message, e.g. Anna from Northside Studio. Printed in the e-mail footer and used in drafts and call scripts. |
| Postal address | Printed under every e-mail you send. Anti-spam laws (CAN-SPAM and others) require a real postal address in commercial e-mail. |
02Example
{
"leadlantern.publicUrl": "https://leads.northside-studio.example",
"leadlantern.profile": "website",
"leadlantern.senderName": "Anna from Northside Studio",
"leadlantern.postalAddress": "Northside Studio Ltd\n12 Example Street\nLeeds LS1 1AA\nUnited Kingdom"
}The values of leadlantern.profile are website, seo, booking, ads and reception (Phone answering).
03Changing the service later
A lead is scored when its website is checked (and, for a lead without a website, when it is added). Changing The service you sell does not rescore leads you already have: open a lead and press Check again to score it for the new service.
04Status checks that read this section
- Public URL is https (blocker): the address is missing or not https.
- Sender name and postal address are set (warning): e-mails are not sent without them.